Think Twice
Join the movement for a more conscious, circular, and impactful way to shop.
At Think Twice, we believe fashion has the power to do more. More than trends. More than fast consumption. We’re here to offer a better alternative — one that’s stylish, affordable, and driven by purpose. Since 2007, Think Twice Belgium has been a pioneer in bringing circular fashion to city streets. What began with a handful of vintage stores quickly evolved into a movement — one that extends across borders, now including Germany and an ever-growing online community.
We provide a circular fashion experience, giving secondhand clothes a new life and offering consumers a more mindful, environmentally friendly choice. By choosing Think Twice, you’re not only investing in unique, pre-loved fashion, but you’re also contributing to a more sustainable and ethical future.
We’re proud to be part of the Humana People to People network, a global initiative that links fashion to social progress. Every Think Twice purchase supports educational, social, and environmental projects, because we believe fashion shouldn’t just look good — it should do good too. Whether it’s through supporting local initiatives or fostering a circular fashion industry, we’re committed to making a positive impact.
Our mission?
To make secondhand the first choice. To reduce waste. To empower local communities. And to prove that sustainable fashion can be bold, expressive, and accessible to everyone. Whether you’re hunting for vintage gems or choosing to shop more consciously — welcome to Think Twice. Let’s create a better wardrobe and a better world, together.
From forgotten fabrics to future change.
What 3R means to us
Reduce, Reuse, Recycle – our guiding philosophy. We invite you to buy less but better, restyle what you already own, and get creative. Match an old shirt with new trousers, turn your worn jeans into a statement piece. Fashion isn’t disposable — it’s transformable.
Why we love what we do
Our customers inspire us. We admire your commitment to sustainability, your love for individuality, and your eye for timeless quality. We’re here to support and grow a community that celebrates eco-conscious choices and self-expression through fashion.
Give clothes a second life, give people a better one.
Reducing our environmental footprint has always been at the core of our mission. Each month, we process more than 2,600 tons of clothing — that’s over 85 tons every single day.
To put it into perspective, this equals approximately 6.5 million individual clothing items per month. That’s 6.5 million chances to extend the life of garments, reduce textile waste, and make fashion a force for good.
Behind these numbers is a dedicated team of professionals who carefully sort every piece. Only a small percentage is selected for our online store — and with less than 5.5% of all items going to waste, we’re proud of the efficiency and sustainability of our process.
Garments that meet our quality and style standards are thoroughly checked and classified by trained fashion experts. These vintage pieces then go through laundering, steaming, and final preparation before being sent to our online warehouse.
Once they arrive, each item is measured, priced, and photographed using StyleShoots technology, ensuring every product looks its best. We add new items to our online shop every working day, so you always have a fresh selection of hand-picked vintage treasures to choose from.
One shirt, one choice, one world — reuse with purpose.
We handle each garment with care — washing, sorting, steaming, and preparing it for the next chapter of its life. Once ready, the pieces are either sent to our online warehouse or delivered to our physical stores across Belgium and Germany.
When items arrive at our e-shop department, they go through a second round of quality control: they are measured with precision, priced fairly, and organized into categories for your convenience.
A key part of this journey is presenting every item at its very best. We use professional StyleShoots photography studios to make sure each piece is shown in true light, highlighting the details that make it special.
After that, the garments are uploaded to our online store, where you can browse a constantly evolving selection of clothing, shoes, accessories and more. We add new vintage treasures to our e-shop every working day — so there’s always something fresh to discover.
Every item saved is a step away from global warming.